Meet Jen

What do you do when nothing is working? 

You want your business to be a success. You’ve poured your heart and soul, not to mention,  blood sweat and tears into it, but despite all your heroics and best efforts, you’re stressed out and frustrated with your advertising and marketing efforts. Chances are you’re spending a lot of money and not seeing results. 

Business in the front, creativity in the back

Agency Jen has one purpose: to help maximize your marketing efforts to grow your business. Part business ninjas, part creative marketing mavens, and part art directors, we look at your entire organization to ensure you have the processes and strategy in place to jenerate success (see what we did there?). 

Let’s get your systems together  

Using data, analytics and design sensibilities, we dig into your current strategy and uncover what’s working and what’s not. Then we align our innovative marketing strategies with your internal capacities and operations to help your business grow…smart.  

“Jenny has the rare and exceptional ability to identify and apply data to decision-making processes. She not only knows how to help businesses clarify goals for their future, but she also knows what data is needed, how to get it, and how to interpret it so the right strategies can be put into place.” – Mary Bula, Director, Erie Together, Erie’s Countywide Collective Impact Movement

Meet Your Maven – Jenny Poff 

Equal parts right and left brain, I’m kind of a unicorn. From spreadsheets to sketching, I’m a passionate creative who also loves data. I began my career as a graphic designer, spending years bringing designs to life. But at some point, I fell in love with marketing strategy and noticed that I thought of things most creatives didn’t. I was always asking questions to get a deeper understanding of the project and the client until finally, I realized what I was meant to do. 

See Ya Status Quo 

Agency Jen is the culmination of my life’s work. And I freakin’ love it! Not only do I get to jenerate ideas (oops, we did it again!), I get to tap into my expert rolodex of creative executioners to build you a virtual creative team — when needed. But wait, there’s more! 

From creating multi-channel marketing campaigns to maximizing exposure (especially with small budgets) to completing a competitive landscape so you increase your chances of being recognized and remembered, I live to deconstruct your business so that I can rebuild your marketing to your unique specifications — matching your customers’ needs as well as your internal capacity. 

Just Jenny from the Block

Perhaps it was growing up in a family business, but my combination of intuition, compassion and insight has helped me forge relationships for clients that have endured for years. It also inspired me to found the Designer’s Roundtable, a national accountability group for amazing creative entrepreneurs. I’m a sought-after speaker and presenter, have won some awards (if you care about that sort of thing) and love inspiring other women to follow their dreams and start their own businesses. 

Jen & Tonic

When I’m not painting or geeking out on strategy, you can find me at home in Erie, PA with my hubs, kids, and pups, likely cheering on their basketball games (the kids, not the pups), balancing work from home, and perhaps escaping to the beaches of Presque Isle.