Marketing Treasures

MARKETING TREASURE CHEST

Valuable resources (treasures) for businesses looking to learn marketing tactics and strategies to help them Grow Smart on their own.

Step 1A: Business

DARE TO DREAM & SET CLEAR GOALS

[WORKSHEET] Set aside time to focus and revive your business passion with this dream worksheet. Specifically designed to help you get clear about where you're navigating your business so that intentional marketing targets can be set.
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Step 1B: Business

MAPPING YOUR GOALS TO MARKETING DESTINATIONS

[VIDEO] Join Jen as she reveals how your goals serve as the compass for your marketing journey. Learn how to align your goals with your marketing plan, budget, and action steps for strategic success.
Agency Jen | People Builder

Step 2: People

PERFECT PEOPLE BUILDER

[WORKSHEET]  Unleash the power of targeted marketing with our 'Perfect People Builder Worksheet.' Tailor your advertising efforts by identifying your desired demographic, ensuring your message resonates with the right audience for maximum impact.
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Step 3A: Brand

Exploring the Differences between PERSONAL and VISUAL BRANDS

[VIDEO] Embark on a journey through the 'Brand Horizons' with an insightful exploration of Personal vs. Visual Branding. Delve into the distinctions between these two and discover how they synergize to craft a compelling brand identity that resonates with your audience.
Brand Guidelines Template

Step 3B: Brand

BRAND GUIDELINES

[TEMPLATE]  Empower your brand with our Visual Brand Guidelines Template. This easy-to-use tool enables your entire team and vendors to uphold brand consistency and cultivate a lasting, impactful presence across all channels and touchpoints.
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Step 4A: Money

MARKETING THERMOMETER: GAUGE YOUR SPEND STRATEGY

[VIDEO]  Learn how to fine-tune your spend strategy with precision by taking your spend temperature. Gauge your aggressiveness in achieving your business goals to ensure strategic allocation of precious marketing dollars for optimal growth.

Step 4B: Money

MARKETING INVESTMENT COMPASS

[TEMPLATE]  Navigate your marketing investments confidently with our Marketing Investment Compass. Whether you're a seasoned marketer or just starting out, this convenient calculator will help you determine the optimal percentage to allocate to your marketing strategy, ensuring maximum return on investment.
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Step 5

MARKETING NAVIGATOR: Chart Your Course with a Yearly Calendar

[TEMPLATE]  Set sail on your marketing journey with our Marketing Navigator: Chart Your Course with a Yearly Calendar template. This comprehensive tool empowers you to strategically map out your marketing initiatives, ensuring timely execution of special promotions and advertising campaigns for maximum impact and success.
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Step 6

ADVERTISING ARCHITECH: Blueprint Your Next Ad Venture

[WORKSHEET]  This comprehensive worksheet is your key to capturing the core elements needed to build and launch an effective ad campaigns. From concept to execution, streamline your process and maximize your campaign's impact with ease.
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Step 7A

ROI EXPLORER: Navigating the Metrics of Marketing Success 

[VIDEO] Now that you've set your business goals, budget, and outlined your ad campaigns - how do you measure results? In this video, Jen will share a few proven methods that will help you effectively measure advertising success and ensure growth by informed decision-making.

Step 7B

MARKETING COMPASS: Navigate Success with Data-Driven Tracking

[WORKSHEET]  This comprehensive worksheet is your key to capturing the core elements needed to build and launch an effective ad campaigns. From concept to execution, streamline your process and maximize your campaign's impact with ease.
DOWNLOAD

INFO COMING SOON!

Step 8A

AUDIT YOUR BUSINESS ARSENAL

[VIDEO] Often businesses reactively invest in a new tool to quickly solve a problem they don't have time to clean up and just need to get it done quickly. This leaves businesses over investing and multiple providers that do the same things - like websites, email tools, CRMs, and more. In this video, we'll walk through how to review and audit your tools to take inventory on what stays and what goes.

Tool: MAILCHIMP

The perfect beginner system to send emails, social ads, landing pages, postcards, and more from one place.
GET IT

Tool: ACTIVE CAMPAIGN

An advanced email marketing automation system and CRM system to elevate your database revenue.
GET IT

Tool: CLICKUP

ClickUp is a project management software that allows you to plan, track and collaborate on any project.
GET IT
An image of Jen Smiling with text reading "Book a Meet and Greet"

START YOUR MARKETING JOURNEY TODAY.

Figuring out how to market your business can be an exciting but overwhelming task. Start with a 30-minute complimentary call with Jenny to see how she can help navigate your marketing efforts to generate awareness, define brand clarity, maximize your investments and restore your confidence for smart growth.
GET STARTED

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Jen shares 20+ years of experiences, insights, and adventures in branding, advertising, and marketing to give you knowledge and understanding to help your business grow smart.

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