Mackenzie Weber 
From laser-focused strategies to expert insights, elevate your brand with tailored marketing solutions. Learn how a skilled consultant can boost ROI, streamline campaigns, and supercharge your growth!
Are you a nonprofit organization looking for the best way to build successful ad campaigns? Examine the choices between quick wins and sustainable success to find out what works best for your organization.
Are you a nonprofit organization looking for the best way to build successful ad campaigns? Examine the choices between quick wins and sustainable success to find out what works best for your organization.
Are you a nonprofit organization looking for the best way to build successful ad campaigns? Examine the choices between quick wins and sustainable success to find out what works best for your organization.
Confused about Fractionalized CMOs? Learn how this cost-effective and efficient approach to marketing can help your business reach its goals.
Did you know that the primary factor to having a strong brand to be easily recognized by your prospects, leads and clients – is to keep everything consistent? Often times consistency gets misunderstood by as “boring” and “need to change things up”. Starting a business on your own is overwhelming with all the different hats … Read more
We hear the word “brand” and “branding” all the time when talking about marketing and advertising businesses to generate growth. Sadly, this term has such a variety of interpretations that it’s often misused and misunderstood. So, what’s branding all about? Branding is so much more than a logo or ad – it’s the whole experience … Read more
Get the Referrals You Deserve by Fostering the Connections You Create The Erie-ality factor. A phenomenon in Erie, Pennsylvania, whereby you cannot step foot in a grocery store, bank, restaurant, or just about anywhere in the community without seeing someone you know or who knows you. Living in Erie is like living the oxymoron that … Read more
Storytelling and Nonprofits Nonprofits around the world have been doing incredible work, but there’s one thing that many of them struggle with – telling their story. The reality is that nonprofits can only thrive if they can effectively communicate the impact they’re making in their communities. By telling their story, nonprofits can inspire others to … Read more
I have been working remotely since 2007. When the pandemic hit and everything HAD to be remote, I already had years of experience operating my business virtually. I had developed the best practices and systems for my virtual creative teams, clients, and myself to work efficiently and maximize time. I did this utilizing my favorite … Read more
I love sending you the patterns in marketing conversations that I’m having and this week was a fun one. And this week is about relationship building and marketing match-making – aligning the best marketing tools for the right buyer types. There are really two reasons why someone invests in marketing initiatives. 1. Generate quick sales. This … Read more
First and foremost – this is probably the most patriotic week I’ve experienced in years!!!! Did you watch the inauguration? Incredible! No matter who you voted for, that display of American spirit was absolutely incredible and for me, provided hope that this era we are in now could just end up being a small fragment … Read more